The Challenge
Meadowhead School and Sixth Form faced persistent communication challenges that limited their ability to keep parents fully informed. The school relied on SIMS In Touch to send texts, emails, and letters, but this approach had several drawbacks: rising costs, limited visibility into who actually read or engaged with the messages, and gaps in mobile number registrations that left some parents unreachable. Consequently, only about 70% of parents were engaging with school communications, leaving a significant portion of families less informed about important updates and events.
The Solution
To address these challenges, the school implemented ReachMoreParents. They chose this solution after seeing how easily it could:
- Track message delivery, read receipts, and responses in real time.
- Centralise communication within a school-branded app, integrating all parent-facing applications into one place.
- Enable staff to send quick messages, share newsfeeds, and gather consents directly through the app.
The onboarding process was smooth and supported by a responsive customer service team, making it easy to roll out and add new parents to the platform.
"We had a very good onboarding process with a great support team who were keen to visit the school to support all of our requirements. The process was quite slick and quick and we like how easy it is to add parents to the app." Kevin Elliott, School Business Manager
The adoption of ReachMoreParents enabled the school to streamline its communication processes and enhance parental engagement.
The Results
Since introducing ReachMoreParents, Meadowhead School has seen real improvements in communication. Messages now reach parents faster and more reliably, making daily tasks easier for staff.
"Keeping parents informed is vital to the success of our education. We need to communicate daily, so having a tool that can do this affectively, quickly and correctly takes away a lot of stress and makes life so much easier for us. ReachMoreParents is a tool that allows us to perform all of this, without any issues."
Parents have reacted positively to the school-branded app and the convenience of instant updates. It has made a clear difference in urgent situations too. During a practice lockdown, the app helped parents get the message immediately, with feedback showing they valued being kept informed. Similarly, when the school had to close unexpectedly due to snow, the app provided a quick way to update everyone and reduce confusion.
While the school continues to encourage more parents to register, ReachMoreParents has already transformed how Meadowhead keeps families engaged and informed.
Meadowhead School and Sixth Form’s story shows how the right communication tool can make a real difference keeping families informed, engaged, and connected every day.
If you’d like to explore what ReachMoreParents could do for your school, we’d love to help.
